You worked hard to build your business. You have invested your time, your effort, and your money. So shouldn't you benefit by being the face of your business? Starring in commercials that promote your business lets you be the recognizable personality associated with the enterprise you build with your own blood, sweat, and tears. You owe it to your customers and yourself to be the person in the spotlight when it comes to promoting your business. Market Your Personality...

Aerial photography has always been impressive. In feature films, television shows, and even commercial advertisements, taking a bird's eye view adds drama and spectacle to any production. With recent advances in drone technology, drone photography is offering new uses to a variety of industries besides entertainment and marketing. It can be used to observe and improve agriculture, stream video from the hard to reach interior spaces for mapping, and even offer surveillance wi...

Nonprofits are in a tough spot. They need funding to thrive and survive yet by definition they are prohibited from making a profit from the products or services they provide. And without profits, it's hard to create the kind of professionally produced marketing campaigns nonprofits need to make genuine connections with clients, customers, and donors. The solution: Affordable yet highly effective video messages that make immediate, genuine connections that result in ac...

People today have less time than ever. Business commitments are more urgent, family responsibilities are bigger than ever, and the list of social obligations keeps growing longer and longer. So the amount of extra time people have for things like looking for a new home is getting smaller. That's where the benefits of digital technology -- specifically, streamable real estate videos -- are becoming the tool of choice amount people selling and buying homes. Phone-Based ...

Training new employees, volunteers, or franchisees is one of the most important ways to maintain standards, create protocols, and ensure customer satisfaction even when owners aren't always there to supervise interactions. Yet training is one of the most cumbersome and unpleasant tasks facing any business owners. Not only does it take up precious time and energy, but once it's completed successfully it has to be performed all over again for the next round of newcomers. Talk ...

In just a very short few years, the video industry has completely changed. The technology that exists on the typical smartphone can often outperform the most high-tech video cameras build just a decade ago. And the industry continues to evolve. Apple's latest iPhone 11 Pro has three high-quality cameras that allow users to make high-resolution video anywhere and at any time. Notably, pop singer Selena Gomez recently released a music video for her new hit song "Lose You to Lo...

We live in the most photogenic place in the entire world. Hawaii not only has great weather all year round, but it also features a wide variety of location types, from volcanic ridges to pristine shorelines, from bustling urban centers to remote jungles. No wonder so many popular movies and TV shows choose to shoot in Hawaii. Practically every resident has come across location shooting at some point or another, either for hit TV shows such as "Lost" or "Hawaii Five-O" or blo...

When you create content on video, it can literally live on forever. That means that the video you make today can be viewed years, decades, or even centuries from now. Films made on celluloid a century ago can still be viewed even though the archaic format they were created on is no longer in use. Videos made digitally today will be able to be transferred to technologies that haven't even been invented yet. So creating professionally made, high-quality videos is the be...

If you are an actor, comedian, singer, or any other type of entertainer, the way to get work is to show people what you do best. Going to dozens of auditions can be exhausting, but it's also how entertainers find employment. But there's a better way. Rather than hauling yourself all over town doing the same routine over and over again for people who are indifferent at best and cruel at worst, why not simply showcase your talents with a professionally made video? Video...

Former US tennis professional Andre Agassi famously once said, "Image is everything." If you want your business to be taken seriously, it needs to look the part. Professional video production can take your business to the next level by improving its image online, on TV, and in the real world. Videographer Oahu Posting amateur videos or those made with smartphone cameras can do more harm to your business's image than benefit. If people perceive your business as ...